Discover why businesses across the country turn to NRG Media for their digital marketing


Ideas

High Tech - High Touch

Personalized service on a world class digital marketing platform

Time is Money

Save Time and Money

All the digital creative and tactics are available from one source

Network

We Get Results for You

Consistent campaign monitoring and adjustments insures results

Having the right message with the right strategy and the right tactics, is vital to the success of your digital marketing campaign.

With so many options available, it is hard to get quality results using the “Do It Yourself” approach. That is why businesses like yours are selecting NRG Media to create, execute and monitor their digital advertising.

Connect with Us

The Buyer's Journey

chart, funnel chart

Primary Digital Tactics

Geofencing

Location based advertising that uses GPS technology to reach consumers on mobile devices when they enter virtual fences.

Connected TV (CTV)

Video commercials served to consumers on TV sized devices while they stream their favorite TV shows and movies.

Targeted Display

Highly-targeted banner ads placed on desktop and mobile versions of websites to reach a core audience of the most qualified audience.

Native Ads

Native ads are highly-targeted banner ads designed to look like, and blend in with, surrounding content so they do not disrupt the user experience.

Over-the-Top (OTT)

Video commercials served across large and small screen devices while consumers stream their favorite programming over an internet connection.

Search Engine Marketing (SEM)

Targeted ads based on what a user is searching for at the moment and helps place the advertiser near or at the top of Google search pages.

Social

Highly-targeted ads on social platforms like Facebook, Messenger, and Instagram that appear while users are actively engaging with social media platforms on all device types.

Pre-roll Video

Highly-targeted video ads that play before during and after video content on websites, reaching consumers across desktop and mobile devices.

Video Geofencing

Location-based video advertising that uses GPS technology to serve ads on apps and mobile websites, reaching consumers on mobile devices when they enter virtual fences.

YouTube TrueView

Highly-targeted video ads that play on YouTube for desktop, mobile and connected TV devices, where the advertiser only pays for a completed view or engagement with the video.

Online Audio

Non-skippable audio ads that reach consumers listening to music or other content through internet-streaming services, reaching consumers where visual advertising cannot.

Additional Tactics

  • Retargeting
  • In-Banner Video
  • Foot Traffic Attribution
  • Creative Services: Display, Video, and Audio

CASE STUDY:
Concrete & Construction Materials Company

RECRUITMENT CAMPAIGN

THE CHALLENGE

SUCCESS METRICS

TACTICS USED

THE CHALLENGE

A concrete & construction materials company turned to the pros at NRG Media in February 2022 when faced with multiple hiring needs for:

  • CDL drivers
  • Mechanics, Technicians, Engineers, Site Foremen, and Managers.
  • CDL driving school applicants
More Case Studies

RECRUITMENT AD CAMPAIGN SUCCESS METRICS:

  • Over 35 CDL drivers hired in the first 90 days!
  • Robust CDL school enrollment, with upcoming classes consistently filled
  • Overall improved quality of job applicants reported
More Case Studies

DIGITAL MARKETING TACTICS USED:

  • SEM (Search Engine Marketing)
  • OTT (Over the Top Video)
  • Targeted display
  • Geofencing
  • Pre-roll video
More Case Studies

Let's Discuss Your Needs

Our proven-effective combinations of digital targeting tactics are designed to reach your desired audiences throughout each step of the Buyer's Journey.